A Growing Chocolate Shop

by Dustin Vance

The Reno Riverside chocolate shop has seen substantial growth over the last few years. On top of the organic growth that comes with a steady economy, Dorinda’s Chocolates is encountering a brand new demographic yearning for a taste of rolled ice cream. This new creation by partner company, Rolled Mountain Creamery has attracted a brand new collection of people with young energy.

This new crowd comes from the Instagram and Snapchat generation; a crowd fueled by trends and the new. Although these young people still smile when they bite into a sea salt caramel, chocolate covered cherry, or truffle they want what they haven’t seen before, and so they order the rolled ice cream. Chocolate shops commonly feature ice cream as a one-stop-shop for sweets, but this is entirely unique to the world of confections.

 

 

The idea began when Dorinda’s sons (Dillon and Dustin Vance) saw the opportunity for a niche market for rolled ice cream. Dillon, who served in the US Marine Corps, first saw this form of ice cream on deployment in South Korea and knew that the people back home would fall in love with it. Dustin, who is the mastermind behind Dorinda’s Chocolates everyday creations, came up with a handcrafted ice cream recipe that not only rolled smooth when applied to freezing temperatures, but didn’t separate under heavy versatile use. Together they introduced Reno’s first rolled ice cream shop, and with it ice cream customers to Dorinda’s Chocolates.

Dorinda’s Chocolates and their partner, Rolled Mountain Creamery, stay true to their trade and take handcrafted to a new level. The quaint little Reno chocolate shop now features gorgeous alder wood built-ins, handcrafted by Dorinda’s husband. The growing chocolate shop has found a balance between the quaint and the professional, the young and the old. It would seem that the company is headed beyond truffles and handcrafted chocolate, and into the realm of all things simple, delicate and sweet.

Visit Rolled Mountain Creamery’s website at http://rolledmountaincreamery.com/




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